How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Howard, himself, took precautionary measures in efforts to keep the streak intact, wearing the same shoes, his ...

In an unusual occurrence, art museums across the country are inviting sports fans into the world of fine art with exhibitions ...

Chicago Bulls legend Michael Jordan never won an NBA Championship in his third signature sneaker, but the model holds an ...

While the start time may feel off, fans can set their clocks to Travis Kelce's sneaker rotation. The Chiefs tight end pledged ...

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...

A proud Tar Heel alumni, Michael Jordan would always wear his UNC basketball ... The Air Jordan 3 “Lucky Shorts” is yet to ...